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Thoughts on “limited edition” makeup that was re-released | Beauty News

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We thought we’d sit down and talk about limited edition makeup re-releases and our thoughts on a few that really stood out over recent years from brands including Becca, Too Faced, Anastasia Beverly Hills, & Mac Cosmetics. Don’t forget to let us know how you feel about limited edition products being re-released!
Shout out to all our members who helped brainstorm this video!

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Welcome to BEAUTY NEWS! The home of The Makeup Breakup – the original and the best makeup destroying series on YouTube. Every Friday we discuss all things new in makeup releases in BEAUTY NEWS and every Wednesday we destroy makeup in THE MAKEUP BREAKUP. This channel is co-created by Hailey (Just Buy The Makeup) and Kat (KitschSnitch). Subscribe here: https://www.youtube.com/channel/UCvQgkrOiwcV9_C2Hj2IgeLw/?sub_confirmation=1

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21 Comments

21 Comments

  1. @bertany322

    February 26, 2024 at 1:09 am

    The ABH Mario palette came out before I was really into makeup and I contemplate buying off individuals at a marked up price because I want it sooo bad!

  2. @bertany322

    February 26, 2024 at 1:09 am

    Turns out the people who got the crappy packaging got the original formula since sneaky Morphy went and changed the formula!

  3. @EndowVonEdwards

    February 26, 2024 at 1:09 am

    Aahh the sweet irony that the ABH Nicole Guerriero Glo Kit is back in stock in 2020.

  4. @dreem8693

    February 26, 2024 at 1:09 am

    2020 and ABH brought back the Nicole guerriero

  5. @alyasafiraip

    February 26, 2024 at 1:09 am

    For me the best limited edition products are those that are just old and beloved products in limited edition packaging so if I ever ran out of it I could just buy the same product in the usual packaging. But then again as a student in a country where the overseas products don't get here unless it's very popular LE things aren't really on my radar anyway (shrug)

  6. @ashpitash2360

    February 26, 2024 at 1:09 am

    FOMO marketing intended to manipulate people is exactly that – shady and manipulative. However, the majority of the argument here is that limited-edition items shouldn't be released again because it upsets the people who purchased them first. That's silly. Companies that have genuine demand for products (without creating artificial hype) aren't responsible for negative emotions from people who decide to buy something. You alone chose to buy it, and it has nothing to do with the people who buy it in the future. That's like saying that nothing should ever go on sale since it upsets the people who bought it at the full price.

  7. @kagitsune

    February 26, 2024 at 1:09 am

    I wish I would have gotten this last YSL summer collection. So beautiful packaging with that green bamboo pattern 😭

    Edit: Holy shit it's still available on the YSL US website?? 😳

  8. @lynnebelle2276

    February 26, 2024 at 1:09 am

    I originally missed out on the Marc Jacobs Omega Bronzer (the white packaging one that, according to reviews, were better than the one in the black permanent packaging) because when I heard of it, i needed to wait two days for my next pay check to come in. When it did, it was sold out everywhere, and I thought it was it. They brought it back, months later, as a permanent product, and I took my time again, but I did buy it, and I’m so happy I did. I was happy with the brand because they said it was coming back permanently, so I didn’t need to rush in again.

  9. @medina__anidem

    February 26, 2024 at 1:09 am

    I love mac black plain packaging

  10. @medina__anidem

    February 26, 2024 at 1:09 am

    Who else thinks that words limited edition is being overused for profit

  11. @MeiBabee

    February 26, 2024 at 1:09 am

    Yeah, we don’t like JH.

  12. @ardencho662

    February 26, 2024 at 1:09 am

    loved this video

  13. @alnsubuga

    February 26, 2024 at 1:09 am

    MAC Stereo Rose has come out 4 times?! I thought it had only been released twice. Wish I'd known as the one I have doesn't have enough of the raspberry veining.

    I like LE items. Maybe it doesn't bother me as I'm older (in my 40's) so don't really get FOMO. It's great when products are re-released as then you can stock up on things you like or buy something you missed. All brands have marketing practices of various ranges of shady. I've learnt to only spend money I'm fully comfortable saying bye bye to.

  14. @GreenVenus

    February 26, 2024 at 1:09 am

    The Urban Decay Alice in Wonderland palette 😩😩😩

  15. @oldskooljunkiiex3

    February 26, 2024 at 1:09 am

    BECCA BERLIN GIRL GLOW – I totally hibernated! 😭 It’s available on Becca’s website but they don’t ship to Aus.. Ain’t that always the case.. I don’t want to have to use a shipping service either.. Shouldn’t be so difficult seeing it’s originally an Aussie brand! Lol

  16. @YourSupportiveFriend

    February 26, 2024 at 1:09 am

    ( I mean this with the deepest respect) I love how you are the Elders of the Beauty Community, telling the tales of yore, "Back in my day highlighting wasn't really a thing . . . "

  17. @pinkpop37

    February 26, 2024 at 1:09 am

    I see where you guys are coming from but you need to remember a lot of these ‘beauty gurus’ get sent products to them or have first access to limited edition products. A lot of these products are out of reach for the average consumer especially those on a budget who cant just go out and buy a palette. I therefore dont mind when products become permanent especially if i think its a decent product and not just for marketing.

  18. @marisolgalaviz8840

    February 26, 2024 at 1:09 am

    Referring to the Jaclyn Hill palette
    If I'm correct (in the US) it's illegal to make something "limited edition" having people buy something on an urgency but then that not being true about being limited edition. It would would make sense why they're try to cover the tracks making people now believe that it's always been a permanent item.

  19. @MAashChick

    February 26, 2024 at 1:09 am

    I don't have an issue with brands doing like Jeffree Star does because it makes sense to add surprisingly popular LE stuff to the permanent collection.

  20. @madziadro1

    February 26, 2024 at 1:09 am

    I love you both so much! You deserve more subscribers! Great job guys 🙋🏼❤️

  21. @Ashas.Garden

    February 26, 2024 at 1:09 am

    You two are great!!!!!

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